Recently, I had a discovery call with a proposal writer who helps businesses go after federal, state, and commercial contracts. For years, people have been asking her to teach them how to spot the right opportunities and how to pursue them. The course has been on her list for a long time. This time, she said something many of us can relate to:
“I will always be busy, but I am ready to start.”
She decided it was time to turn this idea into a real course that lives on Podia. Her goal is very clear. She wants people to be able to do this work on their own. By the end of the course, they will know how to find good opportunities, how to decide if they are a fit, and how to move forward without feeling lost.
During our call, we:
• Clarified who the course is for and the main result she wants for them.
• Talked through the flow of the lessons, from finding opportunities to submitting proposals.
• Reviewed how we will work together so the plan feels doable with her busy schedule.
We also explored how she wants to deliver the content. Right now, she is leaning toward a short intro video so people can meet her, an ending video to wrap up and encourage action, and lessons taught through voiceover slides so she does not have to be on camera the whole time. The whole design centers on one thing: giving people the skills and confidence to run with this on their own.
If you have a course idea sitting in your notes, here are some simple steps you can use to get started:
• Name one specific result your student will get.
Focus on one clear outcome. This makes it easier for you to teach and easier for people to say yes.
• Decide how you want to show up in your course.
You can be on video, use voiceover slides, record audio only, or invite another instructor. Choose the format that feels natural and sustainable for you.
• Pick two course platforms to test, and stop there.
Look at what you truly need right now, such as simple checkout, video hosting, and easy navigation. Narrow it to two options, then ask someone who understands operations and tech to help you choose what fits your business today.
• Write a simple outline with modules and short lessons.
Each lesson should answer one question or teach one skill, then give your student one small action to take. This keeps your course clear and practical.
• Give yourself a start date and one small weekly goal.
For example, one week for your outline, one week to set up your platform, and one week to record your first lesson. Small steps add up and keep you moving forward, even when life is full.
Your course does not have to be perfect. It has to be clear, honest, and truly useful, so that when your students finish, they know what to do next and they do not feel alone or confused.